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"Red Ribbon Week 2023 Will Be Awesome This Year"
The Red Ribbon Campaign has reached millions of youth since the mid 80's. The National Family Partnership continues to be the nations leading advocate for drug awareness among youth.
Every year on October 23-31, schools and organizations across the nation will celebrate living a drug free life by wearing a red ribbon or by participating in activities throughout the week.
Join them by purchasing our Red Ribbon Week Videos.
Red Ribbon Week Ideas for Schools
Host a School Assembly
Hosting a school assemby is a great way for all students to receive the same drug prevention message. Plus, students love getting to sit by their friends while learning. Be sure to do your research before hiring a school assembly speaker. Read reviews and make sure they are credible before putting them in front of your students.
Learn the History of Red Ribbon Week
Learn about the history of Red Ribbon Week by watching videos and reading news articles. The movement started in the late 80's but there are a lot of new videos on the market to keep your students engaged.
Why Drug Prevention Is Important?
Hidden rules govern behavior (Payne, 2003). In other words, a student’s decisions are influenced by a set of rules that are often not seen and sometimes not even completely understood by the adults in their lives. Your role as a trusted adult is to help students uncover some of those hidden rules that are influencing their decision making. We want to see a CHANGE in the trend of students using drugs to mask their negative feelings. A leading expert in the area of change, John Kotter (1995), explains that in order to see authentic change a frank discussion has to be held about the real issues driving the problems. In this case, the problem is that more and more students are turning to drugs to deal with their negative feelings. Kotter also explains that individuals impacted need to have buy-in on the solution to overcome the problem (1995). These Red Ribbon Week Videos give you an opportunity to invite students to share their ideas on what the best solutions are to this tremendous problem. We understand that one cannot put prevention in a box, so we tackle drug prevention in a fun and entertaining way so students can listen and be motivated to stay away from drug usage.
Kotter, J. P. (1995). Leading change: Why transformation efforts fail. Harvard Business Review, 73(2), 59-67.
Paynes, R. (2003). A framework for understanding poverty. Highlands, TX: Aha process, Inc.